A Meta-Design Method for Modeling Customer Value

William Sniekers, Ben Roelens*

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference Article in proceedingAcademicpeer-review

Abstract

Customer value, which is the utility of goods and services assessed from the perspective of a customer, is at the core of every healthy organization. As Enterprise Modeling focuses on the systematic modeling and analysis of structures and activities within an organization, it supports the interaction between customer and supplier as a communication and analysis tool of value co-creation. However, existing methods for creating these models require support from scarce model experts to realize concrete model instantiations. This research examines how the modeling of customer value through enterprise models can be made practically applicable in a business context. In this respect, a meta-design modeling method is proposed, which is developed according to a first cycle of the build-and-evaluate loop of the Design Science Research Methodology. The results show that the meta-design modeling method is suitable to model customer value in a business context. However, further improvements can make this method better practically applicable for both domain experts and end-users. In this respect, interesting opportunities for future research are the use of a questionnaire to fill in the front-end models and the integration of the customer value model with, e.g., improvement projects or service management practices.

Original languageEnglish
Title of host publicationAdvanced Information Systems Engineering Workshops - CAiSE 2024 International Workshops, 2024, Proceedings
EditorsJoão Paulo A. Almeida, Claudio Di Ciccio, Christos Kalloniatis
PublisherSpringer Science and Business Media Deutschland GmbH
Pages307-318
Number of pages12
ISBN (Print)9783031610028
DOIs
Publication statusPublished - 2024
EventInternational workshops associated with the 36th International Conference on Advanced Information Systems Engineering, CAiSE 2024 - Limassol, Cyprus
Duration: 3 Jun 20247 Jun 2024
https://cyprusconferences.org/caise2024/

Publication series

SeriesLecture Notes in Business Information Processing
Volume521
ISSN1865-1348

Conference

ConferenceInternational workshops associated with the 36th International Conference on Advanced Information Systems Engineering, CAiSE 2024
Abbreviated titleCAiSE 2024
Country/TerritoryCyprus
CityLimassol
Period3/06/247/06/24
Internet address

Keywords

  • Customer Value
  • Enterprise Modeling
  • Meta-Design Method

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