Bouwen aan binding: Customer Loyalty als ontwikkelingsproces

J.M.C. Schijns*

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingChapterProfessional

Original languageDutch
Title of host publicationROS Report, Magazine over Interactieve Communicatie
Subtitle of host publicationCustomer Loyalty: Trouw als marketingideaal
EditorsRobin Kemme, Willem Koch, Gusta Winnubst, Paul Faas, Martin Flokstra, Ruud van Munster, Jos Schijns
Place of PublicationRijswijk
PublisherWillem Koch
Pages17-25
Number of pages9
Volume10
Publication statusPublished - 2000
Externally publishedYes

Publication series

SeriesROS Report
Number10
ISSN1383-5874

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