The ‘X Factor’ is a British reality show – broadcasted all over the world – in which a heterogeneous set of contestants showcase their musical talent so as to obtain the winning bid from a jury. The X factor refers to the critical condition that has the most significant influence on the final result. This popular television series on the X factor documents in an original way how several competing candidates in a performance contest steal the show. It is not only the professionality, originality or beauty which matters, but also many other – often immeasurable or invisible – factors, such as personality or motivation which play a role. The X factor is a complex determinant of a dynamic process or competition to win a tournament.