Internal branding in higher education: dialectical tensions underlying the discursive legitimation of a new brand of student diversity

Jelle Mampaey*, Vanja Schtemberg, Jos Schijns, Jeroen Huisman, Arild Waeraas

*Corresponding author for this work

Research output: Contribution to journal › Article › Academic › peer-review

4 Citations (Web of Science)

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Social Sciences

Psychology