KPI Design as a Simulation Project

E.E. Roubtsova*

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference Article in proceedingAcademicpeer-review


Design of key performance indicators (KPIs) is a repeated and challenging problem for organizations. KPIs are measured at the operational level, but are used to manage organizations at the strategic level. Strategic goals often change, and professionals with different backgrounds must understand and implement new KPIs that correspond to them. Nowadays, KPIs are designed and directly implemented on running organizations, which is disturbing to operational personnel. To avoid the disruption of business processes, we propose to design and test KPIs through simulation. After satisfactory experiments, a KPI can be implemented on the modelled organization.
We have developed a conceptual reference model to organize KPI design simulation projects, showing what should be produced in a project. Our model has been built by the application of requirements engineering methods to the review of the literature of performance indicators. The model has been tested on several case studies. In this paper, we show two studies that demonstrate how unspecified concepts from our conceptual reference model damage reliability and improvement orientation of the designed indicators.
Original languageEnglish
Title of host publicationProceedings of the 32nd European Modeling & Simulation Symposium (EMSS 2020)
EditorsMichael Affenzeller, Agostino G. Bruzzone, Francesco Longo, Antonella Petrillo
Number of pages10
ISBN (Electronic)978-88-85741-44-7
Publication statusPublished - Sept 2020
Event32nd European Modeling and Simulation Symposium - Online
Duration: 16 Sept 202018 Sept 2020
Conference number: 32


Conference32nd European Modeling and Simulation Symposium
Abbreviated titleEMSS 2020
Internet address


  • Conceptual Reference Model
  • KPI Design Simulation
  • Key Performance Indicator
  • Properties of KPIs
  • Validation


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