Market orientation, management competence, management commitment and marketing performance nexus: A study of the hotel industry of Ghana

Edward Ayimey

Research output: Thesis › Doctoral Thesis › Thesis 2: defended at OU & OU (co)supervisor, external graduate

Original language	English
Qualification	PhD
Awarding Institution	Open Universiteit
Supervisors/Advisors	R.J. Blomme, Robert Jan, Supervisor Ritzen, H.T.M., Co-supervisor, External person Honyenuga, Ben Q, Co-supervisor, External person
Award date	8 Jan 2021
Publisher	Open University
Publication status	Published - 8 Jan 2021

Cite this

@phdthesis{1d64af4e07924c9193d97f941a38bde5,

title = "Market orientation, management competence, management commitment and marketing performance nexus: A study of the hotel industry of Ghana",

author = "Edward Ayimey",

year = "2021",

month = jan,

day = "8",

language = "English",

publisher = "Open University",

address = "Netherlands",

school = "Open Universiteit",

}