Relatiemarketing: Stapsgewijs naar Customer Loyalty

Translated title of the contribution: Relationship Marketing: Step by Step towards Customer Loyalty

    Research output: Book/ReportBookProfessional

    Translated title of the contributionRelationship Marketing: Step by Step towards Customer Loyalty
    Original languageDutch
    Place of PublicationAlphen aan den Rijn
    PublisherAdfo Specialists Group
    Number of pages141
    ISBN (Print)9014068182, 9789014068183
    Publication statusPublished - 2000

    Keywords

    • customer loyalty
    • Relationship marketing

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