Success factors for effective customer interaction in digital sales: A case from the digital investment service industry

Rüdiger von Nitzsch*, Dirk Braun, Roger W.H. Bons

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference Article in proceedingAcademicpeer-review

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Keyphrases

Economics, Econometrics and Finance

Computer Science

Social Sciences

Engineering