The Power of eWOM through Social Networking Sites

J.M.C. Schijns, Niels van Bruggen

Research output: Contribution to conferenceAbstractAcademic

Original languageEnglish
Publication statusPublished - 2018
EventInternational Conference on Marketing, Tourism & Hospitality: MTC18Swiss Conference - Europe, Zurich, Switzerland
Duration: 13 Jul 201815 Jul 2018

Conference

ConferenceInternational Conference on Marketing, Tourism & Hospitality
Abbreviated titleMTC18Swiss
Country/TerritorySwitzerland
CityZurich
Period13/07/1815/07/18

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