| Original language | English |
|---|---|
| Publication status | Published - 2018 |
| Event | International Conference on Marketing, Tourism & Hospitality: MTC18Swiss Conference - Europe, Zurich, Switzerland Duration: 13 Jul 2018 → 15 Jul 2018 |
Conference
| Conference | International Conference on Marketing, Tourism & Hospitality |
|---|---|
| Abbreviated title | MTC18Swiss |
| Country | Switzerland |
| City | Zurich |
| Period | 13/07/18 → 15/07/18 |
Cite this
Schijns, J. M. C., & van Bruggen, N. (2018). The Power of eWOM through Social Networking Sites. Abstract from International Conference on Marketing, Tourism & Hospitality, Zurich, Switzerland.
@conference{e1acf2c0bfad40688b272bc00e444c20,
title = "The Power of eWOM through Social Networking Sites",
author = "J.M.C. Schijns and {van Bruggen}, Niels",
year = "2018",
language = "English",
note = "International Conference on Marketing, Tourism & Hospitality : MTC18Swiss Conference, MTC18Swiss ; Conference date: 13-07-2018 Through 15-07-2018",
}
Schijns, JMC & van Bruggen, N 2018, 'The Power of eWOM through Social Networking Sites', International Conference on Marketing, Tourism & Hospitality, Zurich, Switzerland, 13/07/18 - 15/07/18.
The Power of eWOM through Social Networking Sites. / Schijns, J.M.C.; van Bruggen, Niels.
2018. Abstract from International Conference on Marketing, Tourism & Hospitality, Zurich, Switzerland.Research output: Contribution to conference › Abstract › Academic
TY - CONF
T1 - The Power of eWOM through Social Networking Sites
AU - Schijns, J.M.C.
AU - van Bruggen, Niels
PY - 2018
Y1 - 2018
M3 - Abstract
ER -
Schijns JMC, van Bruggen N. The Power of eWOM through Social Networking Sites. 2018. Abstract from International Conference on Marketing, Tourism & Hospitality, Zurich, Switzerland.