To own consumers' hearts: De onderbelichte belevingsdimensie in de database

^*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Professional

Original language	Dutch
Title of host publication	ROS Report, Magazine over Interactieve Communicatie
Subtitle of host publication	Databased Marketing: van adres tot managementinformatie
Editors	Robin Kemme, Willem Koch, Jeannot Waaifoort, Gusta Winnubst
Place of Publication	Rijswijk
Publisher	Willem Koch
Pages	25-30
Number of pages	6
Volume	8
Publication status	Published - 1999
Externally published	Yes

Cite this

@inbook{cf077a46050945efb58034b51105e023,

title = "To own consumers' hearts: De onderbelichte belevingsdimensie in de database",

author = "J.M.C. Schijns",

note = "https://worldcat.org/en/title/73125325",

year = "1999",

language = "Dutch",

volume = "8",

series = "ROS Report",

publisher = "Willem Koch",

number = "8",

pages = "25--30",

editor = "Robin Kemme and Willem Koch and Jeannot Waaifoort and Gusta Winnubst",

booktitle = "ROS Report, Magazine over Interactieve Communicatie",

address = "Netherlands",

}

To own consumers' hearts: De onderbelichte belevingsdimensie in de database. / Schijns, J.M.C.
ROS Report, Magazine over Interactieve Communicatie: Databased Marketing: van adres tot managementinformatie. ed. / Robin Kemme; Willem Koch; Jeannot Waaifoort; Gusta Winnubst. Vol. 8 Rijswijk: Willem Koch, 1999. p. 25-30 (ROS Report; No. 8).

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Professional

TY - CHAP

T1 - To own consumers' hearts

T2 - De onderbelichte belevingsdimensie in de database

AU - Schijns, J.M.C.

N1 - https://worldcat.org/en/title/73125325

PY - 1999

Y1 - 1999

M3 - Chapter

VL - 8

T3 - ROS Report

SP - 25

EP - 30

BT - ROS Report, Magazine over Interactieve Communicatie

A2 - Kemme, Robin

A2 - Koch, Willem

A2 - Waaifoort, Jeannot

A2 - Winnubst, Gusta

PB - Willem Koch

CY - Rijswijk

ER -