Abstract
Different cultures communicate differently. Research is beginning to examine the differences in culture
related to social-networking site (SNS) use. Differences in specific SNS activities related to academic
performance among United States (US; n = 446) and European (n = 394) university students were
examined. Moderated Multiple Regressions indicated that using SNSs for “career” and “school”
were positively predictive of Grade Point Average (GPA) for both US and European students. For
US students, “staying in touch with online friends” was negatively predictive. Results highlight the
positive and negative relationships between various SNS activities and GPA, but specifically the use
of SNSs for academic versus socialization purposes cross-culturally.
Original language | English |
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Pages (from-to) | 1-26 |
Journal | International Journal of Cyber Behavior, Psychology and Learning |
Volume | 6 |
Issue number | 1 |
DOIs | |
Publication status | Published - Jan 2016 |
Keywords
- Academic Achievement,
- Country
- Cross-Cultural Comparisons
- Interaction
- Moderated Multiple Regression
- Multitasking
- Online Social Networking
- Post-Secondary Education
- Socialization